求翻译：近些年来随着其他同类企业的兴起，市场销售额和市场份额都受到了不同程度的影响，面对新的竞争环境和挑战，需要制定一套新的营销方案和策略。是什么意思？

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正在翻译，请等待...

Recent year along with other similar enterprise's starting, the market sales volume and the market share has all come under the varying degree influence, facing the new competition environment and the challenge, needs to formulate a set of new marketing plan and the strategy.

In recent years with the rise of other enterprises, market sales and market share are subject to varying degrees of influence, in the face of new competition and challenges, need to develop a new marketing plan and strategy.

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