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关注:1
2013-05-23 12:21
求翻译:The number of cities claiming to make use of branding has been growing considerably in the last decade. Competition is one of the key drivers for cities to establish their place as a brand and promoting that place to visitors, investors, companies and residents. Unfortunately, place marketers often believe that the pla是什么意思? 待解决
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The number of cities claiming to make use of branding has been growing considerably in the last decade. Competition is one of the key drivers for cities to establish their place as a brand and promoting that place to visitors, investors, companies and residents. Unfortunately, place marketers often believe that the pla
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2013-05-23 12:21:38
声称,使品牌使用的城市数量已经增长,在过去的十年。竞争是城市的主要驱动力之一,作为一个品牌,促进地方,游客,投资者,企业和居民建立自己的位置。不幸的是,地方营销人员通常认为的地方品牌是一个可控性和全面管理的通讯工具。然而,一个品牌是由定义的消费者协会“头脑网络,因此,根据不同的目标群体的看法,使品牌多方面的问题。此外,在一个地方(品牌)的看法,可以显着差异给予不同的目标群体“的不同观点和利益。因此,地方品牌理论以及实践应该集中在其不同的目标受众进行品牌认知度和发展战略的地方可以建立一个有利的地方品牌架构。
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2013-05-23 12:23:18
城市的数量要求,利用品牌已有相当大的增长过去十年。 竞争是一个关键的驱动因素,城市的企业可以建
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2013-05-23 12:24:58
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2013-05-23 12:26:38
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2013-05-23 12:28:18
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