求翻译：相比之下，佳能却采取了改变竞争条件的方法。复印机型号众多是施乐公司的长处，佳能则在机器和元件的标准化上下功夫，以降低产品的成本。施乐公司的销售依靠的是庞大的直销人员，佳能则选择办公产品经销商为其分销产品。佳能还把产品设计得更加可靠和便于维护，然后把服务的责任委托给经销商，这样就不必建设全国性的服务网络。佳能复印机只卖不租，这样就不用承担为出租的产品融资的负担。最后，佳能不是向客户总公司复印部门的主管推销产品，而是向希望拥有独立复印能力的秘书或部门经理推销。在每一阶段，佳能都巧妙地避开了潜在的进入障碍。是什么意思？

By contrast, Canon has adopted a method of changing the conditions of competition. Strengths of the Copier model number is a Xerox, Canon is in the standardization efforts of machines and components to reduce the cost of the product. Xerox sales relying on large direct sales force, Canon Office products dealer is selected as the distribution of products. Canon is also designed to be more reliable and easier to maintain product and delegate responsibility to distributors of services, so you won't have to build a national network of services. Canon Copier only sell to rent so that you do not have to bear the burden of financing for rental products. Finally, the Canon is not a corporation's head of copy selling products to customers, but to hope that the Secretary or marketing department manager with independent copy capabilities. In each phase, Canon has skillfully avoided the potential barriers to entry.