求翻译：礼貌是人际交往中相互之间表示尊重和友好的行为方式及其规范的统称。面对不同的对象，就有不同的礼貌；置身于不同的场合，也就有不同的礼貌。因此，在越来越受重视的商务交往中，同样也就有不同于普通信函礼貌的商务信函礼貌。商务信函是国际贸易双方进行书面商务信息沟通的重要手段,其撰写的成功与否对企业的业务有着极其重要的影响。一封礼貌有加、措辞得体的商务信函可以帮助一个公司建构起良好的商业形象,进而做成一笔笔好生意;反之,一封礼貌欠佳、用语不当的信函则会给一个公司带来负面的评价,使之弄砸了生意不说,还有可能毁了公司苦心经营的形象。可见，礼貌在商务信函中的作用不容忽视。是什么意思？

Good manners are in mutual respect and friendship between interpersonal behavior and its specifications are known collectively. Face of different objects, there are different politeness; placed on different occasions, and will have different manners. Therefore, more and more attention in business dealings, also there are different from ordinary letter business letter courtesy of courtesy. Business letters are important means of communication written business information between all parties of international trade, its success writing business has a crucial impact on the enterprise. A polite letter added, wording appropriate business letter can help a company building a good business image and made into a good business, conversely, the letter is a poor manners, inappropriate choice of words will give a negative evaluation of the company, makes it get messed up business is not to say, intensive, also have the potential to ruin a company's image. Visible, role of politeness in business letters should not be overlooked.