求翻译：　　就核心竞争力而言，企业可以分为两类：一类企业的核心竞争力是技术诀窍，另一类企业的核心竞争力是管理诀窍。当企业的竞争优势建立在技术诀窍上时，应尽量避免许可协定和合资企业的经营方式，以降低技术失控的可能性。当企业的竞争优势建立在管理诀窍上时。以管理技巧为基础的大多是服务性企业（如麦当劳、希尔顿国际饭店等），这些企业宝贵的是他们的品牌，而品牌是受国际标准化法律保护的，因此可以采取特许经营和建立子公司相结合的方法。是什么意思？

On core competencies, the business can be divided into two categories: the company's core competence is technical know-how, and the other is the core competitiveness of enterprises management know-how. When competitive advantage based on technical know-how on should try to avoid licensing agreements

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Speaking of the core competitive power, the enterprise may divide into two kinds: Kind of enterprise's core competitive power is the technical knack, another kind of enterprise's core competitive power manages the knack.When enterprise's competitive advantage establishment when technical knack, shou

As far as the core competitiveness, enterprises can be divided into two classes: a class of enterprise's core competence is know-how, is another type of enterprise core competence management know-how. As an organization's competitive advantage when building on the know-how, you should try to avoid l

In terms of key competitiveness, enterprises can be divided into two kinds: The key competitiveness of a kind of enterprise is a technical know-how, the key competitiveness of another enterprise is to manage the key. When the competitive advantage of enterprises sets up in the technical know-how, sh